About US

Small Town, Big Heart

Loyalton a special little pocket of the Sierra Nevadas that I don’t think most people even realize still exists called the Sierra Valley. Our town, Loyalton, has about 850 people, zero stop lights,  one grocery store, one gas station, one hardware store, a high school graduating class of about 30 students, and the most genuine, kind people in the country. Loyalton is a nostalgic small town and because of that, we can take for granted that this is a rare lifestyle,   where a traffic jam only happens when the herd of deer is crossing the street too slowly and we get frustrated when we can’t park directly in front of the Post Office like we always do.  If I don’t know someone, I will soon. The most amazing people live here and we are fortunate to get to actually know them and take pride in taking care of each other. 

Loyalton, California is the Sierra Valley, the largest Alpine Valley in North America. It is the largest town in Sierra County, which has a total population about 3000 people. Sierra Valley is home to a number of ranches which produce beef cattle and hay and Loyalton is home to people who work in many different professions locally, and in nearby cities. Loyalton epitomizes small-town America and at its elevation of 5000 feet, inspires individual responsibility and self-resilience. The valley was originally settled by Swiss pioneers, who understood how to raise cattle at high elevation. They produced cheese and other dairy products and supplied hay and other fodder to the miners in the Gold Country to the west. Many of these same families still operate these same ranches in the valley.